Launch merch without building the store yourself.
MerchLab helps independent creators turn artwork into a curated merch collection, with product pages, ordering flow and fulfilment logic handled behind the scenes.
A simple route from artwork to merch.
Keep the early version focused: curated creators, approved designs, product options, basket and enquiry flow.
Apply and upload
Creators apply, then submit artwork, notes and product preferences through the dashboard.
We prep the range
MerchLab creates the product structure, mockups and storefront-ready design pages.
Share your drop
Creators promote a simple profile and collection link across socials, email and websites.
Earn per sale
Production, fulfilment and customer queries sit behind the scenes while creators earn from orders.
Fresh artwork ready for product testing.
Golden Hour
by Ava Lin
Overthinking Club
by Jordan Pete
Wildflower Wander
by Nora Bloom
Rep Days Only
by Kai Fitness
Pixel Pals
by Théo Grant
Paws Before Coffee
by Milo & Co
One design can become a full collection.
Start with proven merch products while the platform is in prototype, then connect production and fulfilment in later phases.
Built around the people behind the designs.
Analog photography, turned into everyday wear. Ava builds warm visual stories from film grain, sun flares and small ordinary moments.
Jordan Pete
8 designs
Deadpan humour, hand-lettered. Jordan creates dry, wearable one-liners designed for tees, mugs and sticker drops.
Nora Bloom
21 designs
A one-woman botanical illustration studio, mixing hand-drawn flowers, garden colour palettes and calm homeware-ready artwork.
Kai Fitness
6 designs
Gym culture, no filter, no fluff. Kai makes punchy training graphics for people who live in hoodies and shaker cups.
Everything creators need to test merch properly.
No stock risk
Test merch ideas without buying boxes of products upfront.
A proper creator page
Give every creator a branded profile, collection and shareable URL.
Production handled
A cleaner route from artwork to printable products and order enquiries.
Easy to promote
Design pages are built for sharing with followers, fans and customers.
New ideas added to the lab.
Ready to build the next version?
This prototype now has the main customer journey, creator application flow, dashboard upload flow, basket and admin review areas ready for testing.